After 4 months of work on the Cooperation/Internship project, I can say I stayed quite close to my initial designs and concepts. With minor adjustments, I feel the work improved with each step in physical design layout as well as content.
After primary and secondary research with interviews and questionnaires, each audience approved the work. For example, students, faculty and employers were used to see how they functioned around the website and publication. The audience said that the size of the publication worked well because it was not a standard 8.5 x 11 paper and that the layouts were easy and although more text oriented, the typeface and spacing made it enjoyable to read. The audience was the reasoning behind making each section a different color for easier navigation. As for the website, students, faculty and employers said it was a simple layout that was easy to navigate. None of the subjects were never lost around the site and that it not only offered what was in the publication, but even more.
The help of the audience improved my final design approach tremendously in helping find what the audience was looking for. Again, although I did not go far from my initial thoughts and concepts, the critiques from teachers, students, employers and faculty members made the project what it is today.
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